--- title: | B2B platform description: B2B platform | --- # GOb2b Blogs Select Category 2017 b2b b2b e-commerce site B2B Ecommerce B2B ecommerce boost sales B2B evolution B2B growth B2B Micromoments B2B platform B2b reviews B2B Sales B2B search B2B Selling B2B v B2C b2c Benefits business opportunities ecommerce business platform Challenges Connect content marketing Covid-19 Recovery Credibility in B2B Customer Retention Distributors e-commerce e-commerce platform e-commerce sales strategy eCommerce Metrics Ecommerce Search Elevator Speech Feedback Finance for Ecommerce Forrester research ecommerce Funding GDPR Get Started gig economy Internet of Things iphone b2b Market Leader Marketing Navigation Omnichannel Online reputation Order Processing Pegasus Opera people buy from people perspective Product Data profitabilty b2b Responsive B2B responsive b2b ecommerce ROI ecommerce Sage Integrated sales cycle Search engine Search Engine Optimisation for B2B SEO sharing economy Short words B2B ecommerce Stock Position streamline B2B Transitioning to B2B Tweeting for ecommerce Twitter for Ecommerce Uncategorised Posts about: ## B2B platform ![](https://blog.gob2b.com/hubfs/Imported_Blog_Media/gigeconomy.jpg) [e-commerce platform,](https://blog.gob2b.com/blog/tag/e-commerce-platform) [B2B platform,](https://blog.gob2b.com/blog/tag/b2b-platform) [Uncategorised,](https://blog.gob2b.com/blog/tag/uncategorised) [gig economy,](https://blog.gob2b.com/blog/tag/gig-economy) [sharing economy](https://blog.gob2b.com/blog/tag/sharing-economy) ### [The Gig Economy – how will B2B shape up?](https://blog.gob2b.com/blog/gig-economy-b2b) Feb 8, 2017 10:37:49 AM We may never know the precise birth-date of the *on-demand  Economy*, but 2016 was certainly the year that the concept came into more general awareness.  Suddenly everyone was an expert on the  “Gig Economy” as news of B2C companies and services such as Uber and Air BnB took the limelight with their economic growth. [Aspidistra Blogger](https://blog.gob2b.com/blog/author/aspidistra-blogger) [Read More](https://blog.gob2b.com/blog/gig-economy-b2b) ![](https://blog.gob2b.com/hubfs/Imported_Blog_Media/retailimagefeb17.jpg) [e-commerce platform,](https://blog.gob2b.com/blog/tag/e-commerce-platform) [b2b e-commerce site,](https://blog.gob2b.com/blog/tag/b2b-e-commerce-site) [B2B platform,](https://blog.gob2b.com/blog/tag/b2b-platform) [Uncategorised](https://blog.gob2b.com/blog/tag/uncategorised) ### [Should retailers look to B2B technologies to grow their B2C retailing?](https://blog.gob2b.com/blog/b2b-tech-to-help-grow-b2c) Feb 6, 2017 3:55:00 PM ## **As B2C retailers turn their backs on ecommerce… can B2B offer the tech solutions?  ** Guardian article (1)  “Why retailers stop selling online: the hidden cost of e-commerce” claims the costs of e-tailing, namely free delivery and returns, are making B2C less attractive for retailers. [Aspidistra Blogger](https://blog.gob2b.com/blog/author/aspidistra-blogger) [Read More](https://blog.gob2b.com/blog/b2b-tech-to-help-grow-b2c) ![](https://blog.gob2b.com/hubfs/Imported_Blog_Media/millenial.jpg) [B2B Ecommerce,](https://blog.gob2b.com/blog/tag/b2b-ecommerce) [B2B platform,](https://blog.gob2b.com/blog/tag/b2b-platform) [Uncategorised](https://blog.gob2b.com/blog/tag/uncategorised) ### [How the b2b ecommerce buying experience matters for millennials](https://blog.gob2b.com/blog/how-the-b2b-ecommerce-buying-experience-matters-for-millennials) Jan 28, 2017 7:03:23 PM Frost & Sullivan forecasts that the global b2b ecommerce market will top $6.7 trillion by 2020, making it twice the size of the b2c market. This predicted growth is being fuelled in part by the increasing influence and b2b buying power of millennials – according to PwC, they’ll account for 50% of the global workforce by 2020. [Aspidistra Blogger](https://blog.gob2b.com/blog/author/aspidistra-blogger) [Read More](https://blog.gob2b.com/blog/how-the-b2b-ecommerce-buying-experience-matters-for-millennials) ![](https://blog.gob2b.com/hubfs/Imported_Blog_Media/constructionhorizontal.jpg) [b2b e-commerce site,](https://blog.gob2b.com/blog/tag/b2b-e-commerce-site) [B2B platform,](https://blog.gob2b.com/blog/tag/b2b-platform) [Uncategorised](https://blog.gob2b.com/blog/tag/uncategorised) ### [How to build your b2b ecommerce platform around your customers](https://blog.gob2b.com/blog/how-to-build-your-b2b-ecommerce-platform-around-your-customers) Jan 10, 2017 5:16:06 PM Today’s b2b buyers are increasingly tech savvy and continually looking for simpler ways to research and purchase the products they need for their businesses. Forrester calls this new era of the connected buyer ‘Age of the Customer,’ and refers to companies that are able to systematically anticipate and respond to customer needs. Yet it’s surprising just how many b2b manufacturers, wholesalers and distributors fail to put the needs of their customers first when planning their approach to ecommerce. So how do you go about developing a successful customer-focused b2b ecommerce strategy? [Aspidistra Blogger](https://blog.gob2b.com/blog/author/aspidistra-blogger) [Read More](https://blog.gob2b.com/blog/how-to-build-your-b2b-ecommerce-platform-around-your-customers) ![](https://blog.gob2b.com/hubfs/Imported_Blog_Media/2credibility.jpg) [B2B Ecommerce,](https://blog.gob2b.com/blog/tag/b2b-ecommerce) [b2b e-commerce site,](https://blog.gob2b.com/blog/tag/b2b-e-commerce-site) [Credibility in B2B,](https://blog.gob2b.com/blog/tag/credibility-in-b2b) [B2B platform,](https://blog.gob2b.com/blog/tag/b2b-platform) [Uncategorised](https://blog.gob2b.com/blog/tag/uncategorised) ### [Beyond B2B – into Organisational Credibility, part 2 – have clear values](https://blog.gob2b.com/blog/beyond-b2b-into-organisational-credibility-part-2-have-clear-values) Oct 31, 2016 5:54:42 PM **Have Clear Values** [Aspidistra Blogger](https://blog.gob2b.com/blog/author/aspidistra-blogger) [Read More](https://blog.gob2b.com/blog/beyond-b2b-into-organisational-credibility-part-2-have-clear-values) ![](https://blog.gob2b.com/hubfs/Imported_Blog_Media/Make-it-easyblog.jpg) [e-commerce platform,](https://blog.gob2b.com/blog/tag/e-commerce-platform) [B2B Ecommerce,](https://blog.gob2b.com/blog/tag/b2b-ecommerce) [b2b e-commerce site,](https://blog.gob2b.com/blog/tag/b2b-e-commerce-site) [B2B platform,](https://blog.gob2b.com/blog/tag/b2b-platform) [Uncategorised](https://blog.gob2b.com/blog/tag/uncategorised) ### [The secret to successful b2b ecommerce… make your customer’s job as easy as possible](https://blog.gob2b.com/blog/the-secret-to-successful-b2b-ecommerce-make-your-customers-job-as-easy-as-possible) Oct 20, 2016 4:51:49 PM Today’s b2b sellers face a number of key challenges around optimising business performance. In a marketplace where many are struggling to maintain share, companies must continually build sales and turnover in order to fuel growth. Increasingly, the ability to meet customer expectations by delivering an excellent buying experience is becoming the major differentiator in retaining existing business and attracting new, loyal customers. [Aspidistra Blogger](https://blog.gob2b.com/blog/author/aspidistra-blogger) [Read More](https://blog.gob2b.com/blog/the-secret-to-successful-b2b-ecommerce-make-your-customers-job-as-easy-as-possible) ![](https://blog.gob2b.com/hubfs/Imported_Blog_Media/salescyclecanstockfree.jpg) [sales cycle,](https://blog.gob2b.com/blog/tag/sales-cycle) [b2b e-commerce site,](https://blog.gob2b.com/blog/tag/b2b-e-commerce-site) [B2B platform,](https://blog.gob2b.com/blog/tag/b2b-platform) [Uncategorised](https://blog.gob2b.com/blog/tag/uncategorised) ### [Smoothing out the sales cycle – how b2b ecommerce can bring you more orders, more often](https://blog.gob2b.com/blog/b2b-ecommerce-salescycle) Jun 6, 2016 8:21:02 PM Analyse your sales data and chances are you’ll find that the times your customers place orders are directly linked to the times your reps pay them a call, especially if your main channel is field sales. [Aspidistra Blogger](https://blog.gob2b.com/blog/author/aspidistra-blogger) [Read More](https://blog.gob2b.com/blog/b2b-ecommerce-salescycle) ![](https://blog.gob2b.com/hubfs/Imported_Blog_Media/pushmepullyouls.jpg) [e-commerce platform,](https://blog.gob2b.com/blog/tag/e-commerce-platform) [B2B Ecommerce,](https://blog.gob2b.com/blog/tag/b2b-ecommerce) [B2B platform,](https://blog.gob2b.com/blog/tag/b2b-platform) [Uncategorised,](https://blog.gob2b.com/blog/tag/uncategorised) [content marketing](https://blog.gob2b.com/blog/tag/content-marketing) ### [B2B Marketing – Like a Pushme Pullyou!](https://blog.gob2b.com/blog/b2bmarketing) May 25, 2016 1:04:34 PM You’ve got yourself a shiny new B2B ecommerce site?  It’s integrated with your accounts package so that you are now saving money and saving time.   But that’s just half of the picture.  Because you probably already know that by implementing the tools and options your site has come with, you can now use it to actively sell your products and promote your business. [Aspidistra Blogger](https://blog.gob2b.com/blog/author/aspidistra-blogger) [Read More](https://blog.gob2b.com/blog/b2bmarketing) ![](https://blog.gob2b.com/hubfs/Imported_Blog_Media/responsive2.jpg) [e-commerce platform,](https://blog.gob2b.com/blog/tag/e-commerce-platform) [b2b e-commerce site,](https://blog.gob2b.com/blog/tag/b2b-e-commerce-site) [B2B platform,](https://blog.gob2b.com/blog/tag/b2b-platform) [Uncategorised,](https://blog.gob2b.com/blog/tag/uncategorised) [Responsive B2B](https://blog.gob2b.com/blog/tag/responsive-b2b) ### [Why business must be responsive. Or die.](https://blog.gob2b.com/blog/responsive-b2b-ecommerce) May 20, 2016 5:28:59 PM **Why B2B businesses absolutely, definitely MUST embrace responsive site****s.  Or die.** [Aspidistra Blogger](https://blog.gob2b.com/blog/author/aspidistra-blogger) [Read More](https://blog.gob2b.com/blog/responsive-b2b-ecommerce) ![](https://blog.gob2b.com/hubfs/Imported_Blog_Media/blog23.jpg) [B2B Ecommerce,](https://blog.gob2b.com/blog/tag/b2b-ecommerce) [b2b e-commerce site,](https://blog.gob2b.com/blog/tag/b2b-e-commerce-site) [B2B platform,](https://blog.gob2b.com/blog/tag/b2b-platform) [business platform,](https://blog.gob2b.com/blog/tag/business-platform) [Uncategorised,](https://blog.gob2b.com/blog/tag/uncategorised) [B2B Selling,](https://blog.gob2b.com/blog/tag/b2b-selling) [B2B Sales](https://blog.gob2b.com/blog/tag/b2b-sales) ### [How B2B ecommerce is redefining the role of the salesperson](https://blog.gob2b.com/blog/how-b2b-ecommerce-is-redefining-the-role-of-the-salesperson) Apr 19, 2016 11:00:19 AM A Forrester report entitled ‘Death of a (B2B) Salesman, recently predicted that a million b2b salespeople will lose their jobs by 2020. Its focus was around the growth of b2b ecommerce and how traditional order-takers would be hit hardest by a continually improving online customer experience. [Aspidistra Blogger](https://blog.gob2b.com/blog/author/aspidistra-blogger) [Read More](https://blog.gob2b.com/blog/how-b2b-ecommerce-is-redefining-the-role-of-the-salesperson)