--- title: | e-commerce platform description: e-commerce platform | --- # GOb2b Blogs Select Category 2017 b2b b2b e-commerce site B2B Ecommerce B2B ecommerce boost sales B2B evolution B2B growth B2B Micromoments B2B platform B2b reviews B2B Sales B2B search B2B Selling B2B v B2C b2c Benefits business opportunities ecommerce business platform Challenges Connect content marketing Covid-19 Recovery Credibility in B2B Customer Retention Distributors e-commerce e-commerce platform e-commerce sales strategy eCommerce Metrics Ecommerce Search Elevator Speech Feedback Finance for Ecommerce Forrester research ecommerce Funding GDPR Get Started gig economy Internet of Things iphone b2b Market Leader Marketing Navigation Omnichannel Online reputation Order Processing Pegasus Opera people buy from people perspective Product Data profitabilty b2b Responsive B2B responsive b2b ecommerce ROI ecommerce Sage Integrated sales cycle Search engine Search Engine Optimisation for B2B SEO sharing economy Short words B2B ecommerce Stock Position streamline B2B Transitioning to B2B Tweeting for ecommerce Twitter for Ecommerce Uncategorised Posts about: ## e-commerce platform ![](https://blog.gob2b.com/hubfs/Imported_Blog_Media/unsplash-robert-blacklidge-240336longtext.jpg) [e-commerce platform,](https://blog.gob2b.com/blog/tag/e-commerce-platform) [Uncategorised](https://blog.gob2b.com/blog/tag/uncategorised) ### [How b2b ecommerce has a positive impact on cost and customer experience](https://blog.gob2b.com/blog/b2b-ecommerce-positive-impact) May 15, 2017 4:58:03 PM Spending on b2b ecommerce software is accelerating at twice the speed of b2c, with manufacturing and wholesale businesses leading the way in deploying b2b platforms as an integral part of their omnichannel sales strategy. It’s a trend driven by the changing expectations of today’s b2b buyers who increasingly demand an Amazon-style online customer experience. Here are some of the key factors that are impacting the adoption of ecommerce solutions in the b2b arena. [Aspidistra Blogger](https://blog.gob2b.com/blog/author/aspidistra-blogger) [Read More](https://blog.gob2b.com/blog/b2b-ecommerce-positive-impact) ![](https://blog.gob2b.com/hubfs/Imported_Blog_Media/bounce-rate.jpg) [e-commerce platform,](https://blog.gob2b.com/blog/tag/e-commerce-platform) [B2B Ecommerce,](https://blog.gob2b.com/blog/tag/b2b-ecommerce) [b2b e-commerce site,](https://blog.gob2b.com/blog/tag/b2b-e-commerce-site) [Uncategorised](https://blog.gob2b.com/blog/tag/uncategorised) ### [Bounce rates in B2B ecommerce – how to use them to sharpen up your business and increase your sales.](https://blog.gob2b.com/blog/bouncerate-b2becommerce) Apr 3, 2017 5:13:47 PM **What are bounce rates?** [Aspidistra Blogger](https://blog.gob2b.com/blog/author/aspidistra-blogger) [Read More](https://blog.gob2b.com/blog/bouncerate-b2becommerce) ![](https://blog.gob2b.com/hubfs/Imported_Blog_Media/streamline.jpg) [e-commerce platform,](https://blog.gob2b.com/blog/tag/e-commerce-platform) [b2b e-commerce site,](https://blog.gob2b.com/blog/tag/b2b-e-commerce-site) [streamline B2B,](https://blog.gob2b.com/blog/tag/streamline-b2b) [Uncategorised](https://blog.gob2b.com/blog/tag/uncategorised) ### [Streamline your move to b2b ecommerce](https://blog.gob2b.com/blog/streamline-b2b-ecommerce) Mar 13, 2017 6:26:24 PM Making the move to b2b ecommerce can be challenging, especially if you need to adapt organisational structures, processes and staff attitudes to new ways of working. Get it right though, and the rewards can be substantial – from increased sales, higher margins and lower costs, to greater customer satisfaction and higher levels of repeat business. Transitioning to the world of b2b ecommerce needn’t be that complex – here are a few tips to help you smooth out your journey. [Aspidistra Blogger](https://blog.gob2b.com/blog/author/aspidistra-blogger) [Read More](https://blog.gob2b.com/blog/streamline-b2b-ecommerce) ![](https://blog.gob2b.com/hubfs/Imported_Blog_Media/gigeconomy.jpg) [e-commerce platform,](https://blog.gob2b.com/blog/tag/e-commerce-platform) [B2B platform,](https://blog.gob2b.com/blog/tag/b2b-platform) [Uncategorised,](https://blog.gob2b.com/blog/tag/uncategorised) [gig economy,](https://blog.gob2b.com/blog/tag/gig-economy) [sharing economy](https://blog.gob2b.com/blog/tag/sharing-economy) ### [The Gig Economy – how will B2B shape up?](https://blog.gob2b.com/blog/gig-economy-b2b) Feb 8, 2017 10:37:49 AM We may never know the precise birth-date of the *on-demand  Economy*, but 2016 was certainly the year that the concept came into more general awareness.  Suddenly everyone was an expert on the  “Gig Economy” as news of B2C companies and services such as Uber and Air BnB took the limelight with their economic growth. [Aspidistra Blogger](https://blog.gob2b.com/blog/author/aspidistra-blogger) [Read More](https://blog.gob2b.com/blog/gig-economy-b2b) ![](https://blog.gob2b.com/hubfs/Imported_Blog_Media/retailimagefeb17.jpg) [e-commerce platform,](https://blog.gob2b.com/blog/tag/e-commerce-platform) [b2b e-commerce site,](https://blog.gob2b.com/blog/tag/b2b-e-commerce-site) [B2B platform,](https://blog.gob2b.com/blog/tag/b2b-platform) [Uncategorised](https://blog.gob2b.com/blog/tag/uncategorised) ### [Should retailers look to B2B technologies to grow their B2C retailing?](https://blog.gob2b.com/blog/b2b-tech-to-help-grow-b2c) Feb 6, 2017 3:55:00 PM ## **As B2C retailers turn their backs on ecommerce… can B2B offer the tech solutions?  ** Guardian article (1)  “Why retailers stop selling online: the hidden cost of e-commerce” claims the costs of e-tailing, namely free delivery and returns, are making B2C less attractive for retailers. [Aspidistra Blogger](https://blog.gob2b.com/blog/author/aspidistra-blogger) [Read More](https://blog.gob2b.com/blog/b2b-tech-to-help-grow-b2c) ![](https://blog.gob2b.com/hubfs/Imported_Blog_Media/Explore.jpg) [e-commerce platform,](https://blog.gob2b.com/blog/tag/e-commerce-platform) [B2B Ecommerce,](https://blog.gob2b.com/blog/tag/b2b-ecommerce) [b2b e-commerce site,](https://blog.gob2b.com/blog/tag/b2b-e-commerce-site) [Uncategorised](https://blog.gob2b.com/blog/tag/uncategorised) ### [Taking a strategic view of b2b ecommerce](https://blog.gob2b.com/blog/taking-a-strategic-view-of-b2b-ecommerce) Jan 25, 2017 7:00:12 PM We often hear about companies taking a short-term view of their approach to b2b ecommerce, rather than thinking about systems and solutions that will be best-fit for meeting longer term business goals. In our experience, looking past the quick-fix and adopting a more strategic view usually results in better decisions – particularly when it comes to technology investment. Here are some thoughts on a fast and effective way to create a basic strategic ecommerce plan. [Aspidistra Blogger](https://blog.gob2b.com/blog/author/aspidistra-blogger) [Read More](https://blog.gob2b.com/blog/taking-a-strategic-view-of-b2b-ecommerce) ![](https://blog.gob2b.com/hubfs/Imported_Blog_Media/dec-16.jpg) [e-commerce platform,](https://blog.gob2b.com/blog/tag/e-commerce-platform) [B2B Ecommerce,](https://blog.gob2b.com/blog/tag/b2b-ecommerce) [b2b e-commerce site,](https://blog.gob2b.com/blog/tag/b2b-e-commerce-site) [2017,](https://blog.gob2b.com/blog/tag/2017) [Uncategorised](https://blog.gob2b.com/blog/tag/uncategorised) ### [Four strategic B2B ecommerce talking points for 2017](https://blog.gob2b.com/blog/b2b-ecommerce-2017) Dec 14, 2016 5:37:11 PM As 2017 arrives, here are some of the strategic issues that could impact on the way B2B ecommerce shapes up through the year… [Aspidistra Blogger](https://blog.gob2b.com/blog/author/aspidistra-blogger) [Read More](https://blog.gob2b.com/blog/b2b-ecommerce-2017) ![](https://blog.gob2b.com/hubfs/Imported_Blog_Media/smallwordsworkharder1.jpg) [e-commerce platform,](https://blog.gob2b.com/blog/tag/e-commerce-platform) [B2B Ecommerce,](https://blog.gob2b.com/blog/tag/b2b-ecommerce) [Short words B2B ecommerce,](https://blog.gob2b.com/blog/tag/short-words-b2b-ecommerce) [Uncategorised](https://blog.gob2b.com/blog/tag/uncategorised) ### [Why short words are best.](https://blog.gob2b.com/blog/why-short-words-are-best) Dec 8, 2016 5:11:02 PM In B2B ecommerce, it can be tempting to think that our trade status means customers can easily navigate the meanings behind long words and jargon.   But words are currency* and although it’s tempting to use long words and long sentences,  we really should stick to the shortest words possible. [Aspidistra Blogger](https://blog.gob2b.com/blog/author/aspidistra-blogger) [Read More](https://blog.gob2b.com/blog/why-short-words-are-best) ![](https://blog.gob2b.com/hubfs/Imported_Blog_Media/Make-it-easyblog.jpg) [e-commerce platform,](https://blog.gob2b.com/blog/tag/e-commerce-platform) [B2B Ecommerce,](https://blog.gob2b.com/blog/tag/b2b-ecommerce) [b2b e-commerce site,](https://blog.gob2b.com/blog/tag/b2b-e-commerce-site) [B2B platform,](https://blog.gob2b.com/blog/tag/b2b-platform) [Uncategorised](https://blog.gob2b.com/blog/tag/uncategorised) ### [The secret to successful b2b ecommerce… make your customer’s job as easy as possible](https://blog.gob2b.com/blog/the-secret-to-successful-b2b-ecommerce-make-your-customers-job-as-easy-as-possible) Oct 20, 2016 4:51:49 PM Today’s b2b sellers face a number of key challenges around optimising business performance. In a marketplace where many are struggling to maintain share, companies must continually build sales and turnover in order to fuel growth. Increasingly, the ability to meet customer expectations by delivering an excellent buying experience is becoming the major differentiator in retaining existing business and attracting new, loyal customers. [Aspidistra Blogger](https://blog.gob2b.com/blog/author/aspidistra-blogger) [Read More](https://blog.gob2b.com/blog/the-secret-to-successful-b2b-ecommerce-make-your-customers-job-as-easy-as-possible) ![](https://blog.gob2b.com/hubfs/Imported_Blog_Media/competitorprofiling2.jpg) [e-commerce platform,](https://blog.gob2b.com/blog/tag/e-commerce-platform) [B2B Ecommerce,](https://blog.gob2b.com/blog/tag/b2b-ecommerce) [Uncategorised](https://blog.gob2b.com/blog/tag/uncategorised) ### [When is the last time you considered profiling your competition?](https://blog.gob2b.com/blog/profiling-your-competition) Sep 30, 2016 7:29:11 PM Surprisingly few companies will actively profile their competitors, and yet it’s a vital and easy step in order to better understand the sales landscape, get new ideas, innovate and make important changes. [Aspidistra Blogger](https://blog.gob2b.com/blog/author/aspidistra-blogger) [Read More](https://blog.gob2b.com/blog/profiling-your-competition)