GOb2b Blogs

Posts by:

Ben R. Cowin

Downloads

In order to provide customers with the maximum information to assist their purchase, to give your business customer a one stop shop for technical data or to provide...

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Reviews

The internet is more and more about buying on reputation. Shopfront reviews give you the opportunity to let your existing customers convince others. Users have the option to leave reviews for specific products. The review feature can either be ‘un-moderated’ in which case a review, good or bad, is immediately available or moderated in which reviews do not appear until you have approved them.

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Tabbed Pages

If you are providing a lot of information than a neat way to layout the page is to use a tabbed interface. You can separate things like ‘Specifications’, ‘Downloads’...

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Brand

If you sell branded goods then it can save you time and help customer recognition if you can apply that brand in a consistent way across the site; perhaps with a brand logo hyper-linked to the brand home page in the top right hand corner of each product page.

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Bundles

Shopfront Bundles allow you to combine different products and sell them at a price that is different from the sum of their individual prices. They enable you to sell promotional bundles such as cricket bats, pads, and gloves. Stock checking will check that all the constituent parts of a bundle are in stock.

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Promotions

Shopfront promotions allow you to offer a deal without having to change the base price. There are wide range of promotions such as ‘Money Off’, ‘10% Off”, ‘Buy One Get One Free’, ‘Free Product’, ‘Free Shipping’ and many more. The promotions themselves can be for a limited time and/or promotion code dependant. They can apply to the whole basket or linked to certain products.

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Gift Vouchers

For sites selling certain classes of consumer goods, gift vouchers can be an effective way of increasing revenue. Shopfront allows gift vouchers to be bought online and redeemed online. If you already have a card based gift voucher system then by entering the voucher codes of the physical vouchers into Shopfront you can operate a mixed scheme selling online and redeeming physically and vice versa.

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