There’s a common view amongst many b2b ecommerce companies that their b2c peers have an easier life. With fixed pricing, simple product descriptions, and a single standardised payment option, b2c retailers seemingly encounter few of the complexities that come with selling online to businesses.
It probably hasn’t escaped your attention that Sage 200 2015 is one of the most influential releases of the Sage 200 package in many years. The system now hosts a range of new modules and features. Sage has brought back features that existed in previous iterations, newly re-structured for even better performance.
From our perspective at Aspidistra, our Sage integration is as fast and smooth as ever. Our Shopfront package seamlessly pulls through all the data you want, so that your customers get an excellent B2B shopping experience regardless of the Sage platform.
Now things have settled a little, it’s easier to take a good look round at how people are using Sage 200 2015’s new features, and identify which feature or benefit has helped them the most. So, come on. Tell us what you like about the changes
B2B ecommerce – is it just for customer retention?
Part two of our guide to jargon busting in B2B ecommerce
Sometimes it’s useful to communicate in jargon – it certainly keeps things shorter. And when you work in the same industry or environment as someone, it can be a clear and concise way of being understood. But what about those times when you really cannot recall what on earth the jargon means? Here’s our handy jargon-buster
B2B Online… why would you even consider it?
The side effects of excellence in B2B ecommerce.
Adopting best practice in a continually evolving b2b ecommerce landscape is vital to meeting the expectations of your customers and ensuring your business is fit for the future. Here are some areas to consider that might help you refine your approach…
The exponential growth in b2b ecommerce means that a rapidly increasing number of manufacturers and distributors are now seeing significant returns on their investment in online channels through more sales, lower costs, improved productivity and increased margins. This growth is being supported by a generation of business buyers in their 30s who, mirroring their personal purchasing habits, have a preference for researching and buying products online.
When considering the B2B ecommerce boom, we are often pointed in the direction of Alibaba. This B2B internet giant, larger even than Amazon and eBay combined, with gross merchandise value of $27.28 billion currently, is expected to grow by 11% by 2020. Big numbers. And we can assume that Alibaba is enjoying the best systems that money can buy. Integrated, customer-focused ecommerce that allows them to dominate. They have millions of customers to keep sweet with better deals, better service. But most B2B companies aren’t in this range. Paul Dorey, MD of Aspidistra Ltd, the developers of the leading Sage-integrated ecommerce platform said: “Obviously most B2B companies aren’t in the league of Alibaba, they run on a tight budget and are strapped for man-hours. The savings they can make are certainly welcome on the bottom line, but it is in the enhanced customer experience that B2B comes into its own.